#1 Make A Decision On The Brand's Future
Above anything else the WWE can do in regards to the future of the United Kingdom brand, they need to make a decision about the future of the brand. When the tournament was originally first announced, Triple H himself said in an exclusive interview that appeared on the WWE's YouTube channel "the long-term goal from WWE's point of view is to turn this into a weekly show in the U.K.," but as it stands we are yet to see any further development on this becoming a reality.
The appetite for a weekly show is strong with UK wrestling fans. You only have to look at independent shows up and down the country attracting huge crowds to know that wrestling in the UK has never been more popular. The two nights of the United Kingdom Championship Tournament also sold out in less than twenty-four hours, and I have no doubt that regular weekly shows would sell out every time too, even more so if they were taped in a block like NXT.
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With ITV's plans to revive their World of Sports shows all but seemingly dead in the water, the path is clear for WWE to establish a weekly show on UK shores should it choose to. But if their stance has changed on this then they need to be open about their intent for the brand and its future.