#7 Rusev
In an ideal world, Rusev would be much higher on this list. He has gotten himself over with the WWE Universe in a way that hasn't been seen since Daniel Bryan's fantastic run from Summerslam to Wrestlemania 30.
Since his appearance on the main roster, Rusev has turned everything the WWE has given him into gold. He's entertaining on the mic and in the ring and is built like a beast. Chants of 'Rusev Day' fill every arena he steps foot in, but WWE still don't seem to realize how big a superstar they have on their hands. Rusev is still portrayed as a heel on WWE programming and WWE's booking of him doesn't suggest he is a serious contender to win the Money in the Bank ladder match. His win over Daniel Bryan to qualify for the match seemed like a step in the right direction, but that has ultimately amounted to nothing.
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It's really a shame Rusev is not one of the top contenders to win the briefcase, but hopefully, next year may be his year.