WWE officials have been busy negotiating talent contracts this year. Several top names have already re-signed, while others are in talks for an extension. Some, such as Ricochet and Bobby Lashley, chose to leave. Sources have now revealed multiple major superstars whom the company is trying hard to re-sign.
Backstage sources reported last year that 2024 would be one of the biggest years for free agency and talent contracts in the industry's history. World Wrestling Entertainment has retained several top talents this year, including Randy Orton, Seth Rollins, Drew McIntyre, Damian Priest, Natalya, Shayna Baszler, and Nikki Cross. Sheamus' new extension was revealed just today. Others who have contracts coming up soon include The New Day and Kevin Owens.
WWE officials have taken an aggressive approach to re-signing superstars. A new report from PWInsider notes that Triple H and his crew have tried to re-sign three top stars from the women's division in recent weeks: Women's Champion Nia Jax, Women's World Champion Liv Morgan, and her next challenger Rhea Ripley.
Officials are "aggressively" pursuing new contracts for key superstars, regardless of whether they still have time before expiration. The vigorous strategy is part of WWE's plan to lock in top stars before someone else in the increasingly competitive world of wrestling and sports entertainment makes an offer.
Sources were unclear about how negotiations were going with Jax, Morgan, and Ripley. However, it was noted that each of these superstars is a prime candidate for contract extensions as they maintain a key role in fan engagement and the product.
Nia Jax and Liv Morgan to defend at WWE Bad Blood
World Wrestling Entertainment is expected to put both women's championships on the line at the upcoming Bad Blood PLE, which will take place on Saturday, October 5, in Atlanta, GA.
Nia Jax is rumored to defend the WWE Women's Championship against Naomi or Bayley. The opponent will be decided during this week's SmackDown as Jax and Tiffany Stratton face Bayley and Naomi. If the babyfaces win, the superstar who secured the victory will challenge for the title at Bad Blood.
If the heels win, the superstar who lost the match for their team must leave SmackDown.
Liv Morgan will defend the WWE Women's World Championship against Rhea Ripley at Bad Blood. The match has been confirmed. It's believed this will be the blow-off to the feud between The Eradicator and The Miracle Kid.