#3 Greed: Coming back to WWE
During the time that Goldberg was away from WWE, he didn't have good things to say about the product (and that’s putting it mildly).
Not only has he been critical of professional wrestling itself, he’s often felt that in WWE there were forces working against him to keep him down. In the interview linked below, he was asked if his son would ever join WWE.
Goldberg promptly replied by saying he would rather purchase a company and employ his son than allow his son Gage Goldberg to work for the WWE.
Cut to 2016, when not only is Goldberg back in the company after burying it but his son, too, has been an integral part of his program. There's only one way to explain his newfound love for wrestling - the cash that goes along with it.
Goldberg is earning a fat pocket with his limited appearances and has hence made a complete 360-degree turn about the wrestling business. If this is not greed, we don’t know what is!