#1 Conclusion: Balor should be WWE Champion
Finn Balor isn’t necessarily a sure thing in terms of drawing power, staying healthy, or thriving in main event level matches on a consistent basis for WWE. He is, however, a polished athlete who proved himself in not only his run as the face of NXT, but thriving, mostly as a heel, in New Japan. Moreover, from the perspective of the WWE main roster, Balor feels fresh. While AJ Styles is one of the most respected talents in WWE, Daniel Bryan is super popular among hardcore fans in particular, Balor feels like a more exciting guy to lead brand for not having been seen in that spot for an extended stretch yet.
Balor feels squandered in his role on Raw right now. Even WWE seems to recognize something in him, in giving him occasional pushes like squashing Baron Corbin at SummerSlam. Still, in never quite broaching main event status since his injury, it feels like he could be doing more. A move to SmackDown, and especially a WWE Championship run, would let WWE really see what it has in Balor.