Should WWE consider a heel turn for Roman Reigns?

With Roman Reigns struggling to get over with the WWE Universe, It's safe to say that WWE is running out of ideas to get Reigns over with the crowd. Week after week the WWE witness Roman Reigns defying the odds.

For example, the Royal Rumble pay per view just last month was based solely around Reigns defying the odds, beating twenty-nine other superstars to retain the World Heavyweight championship. After numerous attempts, the WWE Universe is still not in Reign's corner. With the WWE Universe unlikely to change their mind, should WWE turn Roman Reigns heel?

If WWE were to turn Roman Reigns, it would dissolve the WWE Universe's mixed response. Some nights Roman Reigns is loved by the crowd. On other occasions, such as the Royal Rumble pay per view last month, the crowd react so negatively towards Roman Reigns one can only wonder how much longer can WWE ignore the crowds reaction to Roman Reigns.

Turning Roman Reigns would end that confusion and permit WWE creative to give Reigns some direction. They would no longer have to repeat the continuous cycle of the odds being against him and then eventually finding the strength to come out on top. If WWE decides that they weren't keen on changing Reigns' gimmick they could potentially keep it.

Currently, Reigns' one versus all gimmick translates to mean he is against every other Superstar on the roster. His current gimmick could adapt to a literal meaning of one versus all which would include the WWE Universe. Would turning Roman Reigns end the mixed fan perception? Could this be a resolution to get Roman Reigns one solid response?

In a weeks time, Roman Reigns, Dean Ambrose and Brock Lesnar square off in a triple threat match to become the number one contender for the World Heavyweight Championship, currently held by Triple H. As it has been rumoured, Brock Lesnar is unlikely to win the match, after being heavily speculated to face the eater of worlds, Bray Wyatt at Wrestlemania 32.

WWE is determined to get Reigns over with the fans, so it is highly likely that will win at Fastlane in another attempt to get Reigns over with the fans. Is this going to do Reigns more harm than good? Especially winning against two Superstars who are already over with the crowd.

The probability of Reigns receiving a negative reaction at Fastlane is almost a certainity as people know that Roman Reigns will end up as the winner unless WWE decides to throw in a curve ball by turning Roman against his brother Dean Ambrose.

In the past few weeks, the two Superstars have been battling together side by side but soon enough they will be battling the chance to become number one contender, to headline Wrestlemania. But are Roman Reigns actions in recent weeks suggesting that a heel turn is on the cards?

Since the Shield broke up on the 2nd of June 2014, Roman Reigns and Dean Ambrose have stuck together. Both have had each others back no matter the consequences. As Fastlane draws ever closer, there's bound to be some tension growing between the two competitors.

At first glance, it could have naturally presumed that if either of the Superstars is going to turn heel, it would automatically be Dean Ambrose. Besides Dean Ambrose is the one with the gimmick that could automatically work whether he is a heel or a face, the crowd are certainly behind Dean Ambrose.

The WWE Universe do not conflict whether or not they like him. For the past few weeks, we've been witnessed how both Dean Ambrose and Roman Reigns have been dealing with their upcoming match against each other at Fastlane. While Dean Ambrose appears to be taking everything in his stride, taking it each night as it comes.

On the other hand, we've seen Roman Reigns on a couple of occasions not entirely happy with the Lunatic Fringe. For example on Smackdown a couple of weeks ago, Ambrose accidently took Roman Reigns out a couple of times. While Dean Ambrose openly admitted he had got too riled up, Roman Reigns didn't exactly seemed pleased and asked Dean Ambrose to calm down.

With small accidents like this beginning to happen are we beginning to see Roman Reigns turn heel? Or was this nothing more than an accident, that simply annoyed Reigns?

If WWE needed any more reasons to turn Roman Reigns heel, there is one that Vince McMahon can't ignore, merchandise sales. As of late John Cena is no longer the highest seller when it comes to merchandise sales and neither is Roman Reigns.

In fact, Kevin Owens seems to be selling much more merchandise than both of them. With Roman Reigns not bringing in the money, like the WWE wanted him to, it won't be a surprise if he makes a heel turn at Fastlane.

Amidst with everything else, not only would turning Roman Reigns probably gain WWE the reaction they've been expecting for the past year or so, but it also gain them the revenue they've been lacking recently.

Perhaps instead of trying to make Roman Reigns the new John Cena or Daniel Bryan, they should turn Roman Reigns to see if he would work better as a heel instead of a face. Will WWE unveil their plans concerning Roman Reigns, we have to wait until Fastlane.