#3 Lack of star power.
Think about it! For every three top superstars that Monday Night Raw has, Smackdown Live only has one. Of course that probably has a lot to do with Smackdown Live being a shorter show, at least for the time being, but it’s not like the blue brand can’t take on a few extra people. In fact, with WWE’s current format of changing out superstars every week, it could give the company a lot of possibilities to play with.
For example, both Raw and Smackdown Live has been doing a great job of having some superstars only appear every other week in order to make it more special when they actually do. With that being said, why not throw a couple of Raw’s stars on Smackdown Live? That way, they can have the opportunities they deserve and it frees up some room on Raw for some other stars to shine.
In the end, Smackdown Live would benefit immensely from stars like Finn Balor, Ember Moon, Dean Ambrose and Braun Strowman moving to Smackdown Live. It could even lead to a career renaissance and allow them to achieve the heights they were never able to on Raw. Of course that’s going to be up to WWE and how they book these stars, but one would hope that they would be booked better there.