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#2 Same old product and the arrival of AEW
No matter which star comes in or which star goes out, the WWE product has not shown any real difference. Though the mandatory re-match clause has been removed, the booking still fails to impress.
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Often, we see that stars get chances after chances by either winning qualification matches or by attacking another star to make their point. Also, every time there is interference, it still turns into a tag match and the product is more or less the same. In either case, the fans can see through these things.
This needs to change as the company is now being challenged by the likes of All Elite Wrestling (AEW) and if there is no innovation or change in the attitude and style of writing; things will get real messy soon. No matter how many how many stars are switched between the brands, there will not be any real feeling of change.
