#1 Not giving what the fans want once again
The best example of not giving the fans what they want has been the Ronda Rousey-Becky Lynch feud, in which the WWE has now involved Charlotte Flair. The fans can’t stop booing the “Queen” who replaced Becky in the main event at WrestleMania, though she was the last person eliminated by the Irish Lass Kicker in this year’s Women’s Royal Rumble match.
It was clear that Ronda was getting a lot of heat from the fans, who were booing her right through the promos and she was struggling at times. Due to this, WWE wanted a plan-B and introduced Flair. However, the crowd had made it clear that they were taking none of it, though the McMahons haven’t listened to public demand yet again.
If this continues to be the case, no amount of shuffling or great build-ups will help the ratings, as the company has a very limited understanding of what the fans need and are trying to force feed them instead. They could be handing the advantage to some of their rival brands and despite having all the right stars in one place, the fans may lose interest in the long-run.