#2. Changes
You are never the same person after facing The Fiend and the company has been trying to cement that fact into the brain of fans all year. It all started when Finn Balor made a surprise return to NXT and claimed that he was coming back to the Black and Gold Brand full time.
This was interesting all on it's own, but then Balor followed that up by turning heel for the first time in his WWE career and trashing NXT every chance he got. WWE started to chalk it up to his encounter with The Fiend changing him in some way and have continued on with that narrative since then.
A former WWE writer just went after JBL for his comments HERE
The Fiend's next victim was Seth Rollins, who ended up turning heel two months later and joining The AOP. Again, the change was blamed on his matches with The Fiend and how it made him a different man - that it somehow changed him into the heel that now wreaks havoc on RAW.
After that, Daniel Bryan was his next victim and while the former WWE Champion survived the match relatively intact, he was dragged to the depths of hell a week later by The Fiend. This forced The Miz to start searching for Daniel Bryan and put an end to The Fiend's mind games, but the character responded by messing with Miz' family.
WWE took this opportunity to start exploring the new Bray Wyatt character and had him face off against The Miz at TLC. The Miz did manage to put up a pretty good fight in this contest, but was ultimately unable to defeat Wyatt. Things didn't go perfectly for the sinister children's show host, however, as Daniel Bryan came out of nowhere and hit Wyatt with a running knee. The leader of The Yes Movement then did a full face reveal and showed the audience the results of Wyatt ripping his hair off.
It was almost like everyone had just time traveled back to 2010!