#2 CM Punk
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While CM Punk was awful in his UFC debut, his abilities in the kayfabe world cannot be undermined. He is the guy that defined the PG Era, with accolades, like the longest reigning WWE Champion of modern times in his arsenal; no one could take on this whiney little guy.
The aura that Phil Brooks carried mesmerised fans across the entire WWE Universe. Chants of his names could be heard even after he was long gone. Despite all his efforts to sell the product, The Proponent of 'Straight edge principles’, Punk, was never truly appreciated by the WWE.
Punk, being a victim of backstage politics, was denied a much deserved Wrestlemania main event spot, year after year, even after being the top dog of WWE
After all those years of underappreciation, Punk still stuck around, with his complaints and disagreement falling on deaf ears.
The stage was set for him to quit, and with WWE still ignoring his constant pleas. Phil Brooks finally decided to hang his boots. He did not appear on the 27th June 2014, episode of RAW and made it clear that he wanted to retire and denied the new contract WWE offered him.
While WWE wrote gradually wrote Punk out of their storylines, they continued to reap benefits from his merchandise sale.
