#3 A Styles-Centric Faction

The traditional logic goes that WWE is a big man’s company, focusing on tall, heavyweight performers who look like larger than life characters, in addition to the argument that talents with big bodies are less likely to get injured. There are plenty of examples of smaller heels arriving on top, ranging from Shawn Michaels to CM Punk to, most recently, Daniel Bryan on SmackDown. One common thread is that top heels in WWE tend to have a manager, a heater, or a full-blown faction behind them.
WWE hasn’t meaningfully pushed a heel faction on top for a little while now, and if the company does go with Styles as the top heel on Raw, it would be reasonable enough to think he would amass a crew of guys to add to his credibility, while he gives them the rub. Styles could realign with The Good Brothers. A former rival like Samoa Joe could also fit the bill nicely, particularly given that they could hold the top two singles titles on Raw.
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As another possibility, the Undisputed Era from NXT would fit Styles' aesthetic nicely, besides providing a storyline to break off and feud down the road as Adam Cole could eventually make a terrific opponent for the Phenomenal One.