WWE: 5 consequences of the Brand-to-Brand invitational

#2 Open challenges become a common notion

Time for some open challenges!

I have said it before and will say it once more: RAW of today is what SmackDown was back during the inception of the Ruthless Aggression Era, and the May 25, 2020 episode of RAW was proof of that. The future main eventers of WWE stepped into the spotlight and proved why they deserve the world. But, WWE has a vast roster, and keeping everyone relevant without a title program can be a tough task.

Enter Open Challenges. We have all seen how John Cena's open challenges as the United States Champion have been instrumental in setting the stage up for the debuts of Sami Zayn and Kevin Owens, along with making the title prestigious. Given how Andrade's suspension and Sami Zayn's absence have negatively affected the United States and the Intercontinental Championships respectively, Open challenges can prove to be useful in cementing the reigns of new champions.

These open challenges can allow WWE to give us classic matches, without building up a storyline. Superstars like Bo Dallas, who have enormous potential but are out due to lack of a proper storyline, will surely benefit from this. These can also serve as the perfect platform for a big return/debut or kicking off a storyline.