5 reasons why MITB is one of the most exciting gimmicks in history

#3. Suspense

Owning that briefcase becomes a threat to the champion

Once the winner has earned the MITB briefcase, he gets to cash-in the contract whenever he wants in the span of one year. This means that until there has been no cash-in, this Superstar’s name will always seem to linger around the main event picture, even though he isn’t actually competing in it.

Will he cash it in tonight? Or maybe in 3 months? Will it be on Raw? Are we going to have to wait until Wrestlemania? WHEN?