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#2. To make him look strong for Hell in a Cell
Bray Wyatt's involvement at Hell in a Cell was clear the moment the host venue of Hell in a Cell advertised him for a Universal Championship match. Even in the promo for Hell in a Cell, The Fiend was seen in the final shot, while he also spoke about challenging for the Universal Championship on RAW.
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And after the main event of Clash of Champions 2019, it was clear who was next for Seth Rollins. WWE teased us by showing their trademark box at the end of the show, but suddenly the lights went out and the noises were heard. The Fiend had arrived.
He hit the Sister Abigail and then attacked Rollins with the mandible claw. Clash of Champions 2019 ended with the phenomenal shot of the photo above - with The Fiend holding Seth Rollins by his hair as he's motionless. Despite facing two behemoths in the past month, Seth Rollins perhaps faces his toughest challenge yet as Universal Champion, which is why WWE needed to make him look as strong as possible.
