#2 Bray Wyatt
In what should be an entertaining cinematic experience, Bray Wyatt is set to face Universal Champion Braun Strowman in a non-title Swamp Fight at Extreme Rules. This is likely the marquee match of the entire event, with the horror show connection.
The fact that the Universal Championship is not on the line would make us believe that Wyatt is definitely winning this match. But remember, this is the original Bray Wyatt we are talking about. The one who is all about hats, Hawaiian shirts, following the buzzards, and The Wyatt Family compound, before Randy Orton set it on fire. The one who has infamously lost almost every big match he was a part of.
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There is no other alternative this time. The 'Eater of Worlds' has to win at Extreme Rules for a variety of reasons. It is his own match, this character's version of the Firefly Fun House Match we saw at WrestleMania. Also, Strowman already has a victory over Wyatt at Money in the Bank.
For the sake of his character and the feud, Bray Wyatt must win the Swamp Fight at Extreme Rules. After that, we might see The Fiend show up at SummerSlam and take back his Universal Title.