Best: Tommaso Ciampa
All hail the Greatest Sports Entertainer of All Time!
That's what Tommaso Ciampa calls himself, and as 2018 ends, it's actually hard to argue that his bluster isn't based on truth. He's had no less than four match of the year candidates - two with Johnny Gargano, one with Aleister Black, and one with Velveteen Dream.
But the matches aren't what makes him truly special. In an age where people often cheer heels, Tommaso Ciampa has managed to make himself so detestable, yet so entertaining, that he gets jeers wherever he goes that people enjoy giving to him. He's become the consensus best heel in the business in 2018, transforming the once lovable Johnny Gargano into a warped, deranged, and broken human being through his mind games.
Whenever Ciampa finally loses the NXT title, it's going to feel like a massive deal, and will give a babyface a huge rub. In performing this role, he's a far more effective "beast" than Brock Lesnar ever was.