#3 Ember Moon’s turn

Okay, so we know WWE has to explicitly state who is the heel and who is the face in any given major match, but now it is slowly getting ridiculous.
Last week on SmackDown Live, Bayley handpicked Ember Moon to challenge her for the SmackDown Women’s Championship after the two teamed and won a match.
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While both women were doing well as babyfaces, Moon had no reason to turn heel going into SummerSlam. After all, Bayley gave her a chance to go for the title without much effort.
Instead, Moon turned heel after her match with Charlotte Flair this week and shocked everyone by delivring an Eclipse to Charlotte first, followed by Bayley.
This made little sense unless WWE is simply finding a way to insert Charlotte in the title match too, as Moon could have easily gone into SummerSlam as a babyface and given Bayley a tough time for the championship belt.