I'm sure that a lot of our readers have a Daniel Bryan shirt in their collection at the moment. And I can bet that it's a shirt from the 'Yes!' movement and not one of the many creative designs on the WWE store right now.
I mean a 'Yes!' shirt just makes more sense to wear than a 'Fickle' or 'Planet's Champion' shirt. Especially those in the WWE Universe who cheered Daniel Bryan to victory against all odds at WrestleMania when he became WWE Champion have a reason to sport these shirts with pride.
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Heels don't really sell as much merchandise unless you're Chris Jericho, who comes out with taglines by the dozen. Bryan could really help the needle move for WWE if the 'Yes!' movement were to return in a brand new avatar, in my opinion.
It would be 'best for business'.
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About the author
Riju Dasgupta
Riju Dasgupta is the most-read active writer in Sportskeeda at the moment, across all sports. Having come on board in 2016, Dasgupta is best known for the 'Best and Worst' column, something that has become a staple for the site!
In addition to his writing responsibilities, Dasgupta is also the Assistant Manager of the Combat Sports division. In 4 years, Dasgupta has conducted over 150 interviews with stars from WWE, Impact Wrestling, PCW Ultra, WOS, UFC, ONE FC and the world of boxing as well.
In addition to everything he does in Sportskeeda, Dasgupta is also the bassist and lyricist for heavy metal bands- Albatross and Primitiv.
Before joining Sportskeeda, Dasgupta was a comedy writer for Star TV, where he scripted lines for the iconic Lola Kutty property, in addition to hit TV shows like Axe Ur Ex & UR Fired. He was also a columnist for Rolling Stone India.
Follow him on Facebook and Twitter, for regular wrestling updates.
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