Why would a company intentionally cause outrage among its fans and have them be vocal on social media, you very rightfully ask?! And the answer is simple. WWE is essentially a TV show, and every good show has a cliffhanger that draws you in to see what the next step is, and more often than not, the cliffhanger is quite unpopular.
Whether you end a television season with a crazy man with a baseball bat wrapped in barbed wire bashing one of the central characters' skull in, or whether a wight dragon comes to life, no good cliffhanger is one that makes people happy.
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In fact, if you cast your mind back to when Goldberg beat Kevin Owens, people were similarly outraged believing wrongly that Owens' career was done for good. And yet, Kevin Owens is very much in the thick of things, to this very day in the company.
In some ways, this is WWE winking at the fans, telling them that they don't know the outcome as well as they believe they do.
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About the author
Riju Dasgupta
Riju Dasgupta is the most-read active writer in Sportskeeda at the moment, across all sports. Having come on board in 2016, Dasgupta is best known for the 'Best and Worst' column, something that has become a staple for the site!
In addition to his writing responsibilities, Dasgupta is also the Assistant Manager of the Combat Sports division. In 4 years, Dasgupta has conducted over 150 interviews with stars from WWE, Impact Wrestling, PCW Ultra, WOS, UFC, ONE FC and the world of boxing as well.
In addition to everything he does in Sportskeeda, Dasgupta is also the bassist and lyricist for heavy metal bands- Albatross and Primitiv.
Before joining Sportskeeda, Dasgupta was a comedy writer for Star TV, where he scripted lines for the iconic Lola Kutty property, in addition to hit TV shows like Axe Ur Ex & UR Fired. He was also a columnist for Rolling Stone India.
Follow him on Facebook and Twitter, for regular wrestling updates.
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