#1 Sense of realism
A huge reason as to why so many of the promos The Miz, John Cena, Maryse and Nikki Bella have cut throughout their program have been so sensational is because the animosity the two couples have for each other feels real. After all, there has been plenty of history between them.
Cena and Miz obviously have their history at WrestleMania from 2011, but Miz seemed to strike a chord with Cena when he criticized how he won't marry his “true love” Nikki, the complete opposite of Miz and Maryse.
This side of Cena had never been acknowledged on-air before, Miz isn't wrong in his accusations against his archenemy.
Not only that, Maryse added fuel to the fire when she recently brought up how The Bella Twins apparently blocked her and others from returning to WWE back in 2013, something that had been rumored for years. She and Miz have brilliantly blurred the line between fact and fiction, making this program must-see in the process.