After traveling to Milwaukee for the Pittsburgh Pirates game, Paul Skenes' girlfriend Olivia Dunne is in California, LA, for a photo shoot with her new NIL partner, Passes.
Passes is a content monetization platform that allows creators to earn revenue while offering fans exclusive content. Dunne posted snaps of the shoot on social media. She was dressed in brown swimwear.
Passes is looking to evolve in the college athletes' space which is why it signed Livvy to be the face of the brand.
“This partnership showcases a new focus area for Passes, as we are committed to supporting college athletes and providing them with additional income opportunities through our content creator platform.
"With NIL, college athletes can now become entrepreneurs through our platform. Their brand is the company, and Passes is a way for fans to stay more connected to the athletes they follow and look up to,” said Passes CEO Lucy Guo.
According to the multimillion-dollar agreement that Olivia Dunne signed, she will be providing fans with a behind-the-scenes look at life as a Division I athlete, her live training sessions and occasional 1-on-1 calls with fans.
Olivia Dunne on her partnership with Passes
After signing the NIL deal with Passes, Olivia Dunne ($3.9 million) toppled LeBron James' son Bronny James on On3's list of NIL earners. She now only trails Colorado Buffaloes quarterback Shedeur Sanders on the list.
Talking about her new deal with Passes, Olivia Dunne said:
“Passes allows me to monetize my creativity and expertise in ways that were previously unavailable to college athletes, which is why I’m so excited to be partnering with them. By offering exclusive content and experiences, I can turn my passion for gymnastics as a college athlete and content creation into a sustainable career path, and build deeper connections with my fans and supporters." [via Forbes].
"I love how Passes is so user-friendly too. It's intuitive and easy to navigate, making it simple for creators to set up their accounts, create content, and engage with their audience without any technical barriers," she added.
Before coming to LA, Olivia Dunne celebrated a bridal shower party organized by Bryan Reynolds' wife, Blair Reynolds, David Bednar's partner, Casey Bednar and organizer OPC By Ky at PNC Park.