Marketing

India’s Paint and Décor Giant, Asian Paints Congratulates New Brand Ambassador, PV Sindhu

“Direct correlation between sports adoption and academic performance”: Puma India MD Abhishek Ganguly on latest survey

'We prioritize improving the sport's quality and establishing a lasting legacy' - Vita Dani, co-owner, Chennaiyin FC [Exclusive]

Ambushing the Olympics in Swoosh: Lessons from Nike's 2012 campaign 

The game of money: Understanding the realm of sports finance and trends to look out for

ITW Co-Founder Bhairav Shanth predicts a “third way” for sports branding consumption

Cycle Pure Incense MD Arjun Ranga explains differences between sports and non-sports sponsorship

"Herbalife is one of the most sought-after sports nutrition brands" - Ajay Khanna, Senior VP and MD of Herbalife Nutrition India

Decoding the growth of EPL and the brand's success: Insights from Deloitte Football Money League 2023 report

'Kolkata Thunderbolts are uniting India through volleyball': Pawan and Sumedh Patodia