Connor McDavid and Auston Matthews offer fans exclusive signed mini stick giveaway with McDonald’s Canada

Edmonton Oilers captain Connor McDavid and Toronto Maple Leafs captain Auston Matthews are working with McDonald’s Canada for a giveaway. The giveaway runs from Monday (Jan. 20) to Friday (Jan. 24). It is open to Canadian residents who meet the age requirement (age 13+ and above). No purchase is necessary to enter and fans can use the McDonald’s app to submit their entry.

They are giving away signed mini hockey sticks. McDavid shared the news on his Instagram story, saying,

“You could win a signed mini stick by me or Auston Matthews.”

Connor McDavid shared the exclusive McDonalds contest post on his Instagram story. (Credits: IG/@mcdavid97)

McDonald’s Canada initially shared details on social media. Their post showed photos of McDavid and Matthews and said fans could enter through the McDonald’s app.

A total of 74 signed mini hockey sticks are available to win. The prizes are divided into two groups. Pool 1 includes 50 sticks for Canadian residents outside Quebec. Pool 2 has 24 sticks, including ones signed by P.K. Subban, for Quebec residents.

The value of each prize is estimated at $299 CAD. Winners will be chosen randomly but must answer a skill-testing question to qualify. Full details and rules are available in the McDonald’s app.

McDonald's Canada premieres ad campaign featuring Auston Matthews and Connor McDavid

The mini stick giveway is the continuation of McDonald's Canada's ad campaign featuring Auston Matthews and Connor McDavid. The campaign is called "The Showdown," where the two NHL stars compete in fun challenges.

The first challenge was stickhandling. McDavid scored one point, and Matthews got none. In the box flip challenge, Matthews won with one point, while McDavid scored zero. In the burger balance challenge, Matthews succeeded, and McDavid lost. The playful rivalry between the two was clear and left fans entertained.

The campaign began with a tweet exchange between Matthews and McDavid. McDavid challenged Matthews to hit a crossbar shot, and Matthews dared McDavid to hit a billboard from 50 feet away.

The ad starts with McDavid practicing slap shots on an empty rink when Matthews interrupts. He asks what McDavid has in his McDonald’s bag, and McDavid says it’s a Big Mac. Matthews challenges him to a game for it.

They take shots from different angles, and at one point, they turn into video game characters. The ad ends with both heading to McDonald’s for lunch, enjoying the fun competition. The campaign shows their lighthearted rivalry and promotes McDonald's in a fun way.