Donald Trump vows to tackle 'unfair' ticket prices as NFL Super Bowl's cheapest seat hits $7,078

Donald Trump called out Super Bowl ticket prices, which are $7,078 on the low end according to Ticketmaster. With election week upon us, the 45th President of the United States has addressed the problem that the average fan faces.

[18:20] “The middle class, which is the biggest part of sports fans, are being priced out, which is not fair,” he said while speaking to Jim Gray and NFL coaching icon Bill Belichick on 'Let’s Go!'. "All of a sudden, the price goes up 10 times, and they can’t afford that. It gets very unfortunate."

Trump further chimed in with confidence about solving the problem.

“I know what to do. They are being shut out of the sports and the things they love. There are things that have to be done."

His claim of lowering Super Bowl ticket prices is another in a series that includes his aim of lowering gas prices in the US if he becomes president.

Why are Super Bowl tickets so expensive?

Mike Nowakowski, the co-owner of Ticket King in Minneapolis, said the location, viewer demand, and even the featured teams are the driving factors behind Super Bowl ticket prices. For example, last season, Super Bowl LVIII took place in Las Vegas, which is known for its party culture, casinos and entertainment.

In that case, NFL fans willing to dive into the Vegas experience during Super Bowl week were pushing the cost of tickets higher.

Secondly, as per CBS News, corporate buyers, who grab the best seats in the house with hospitality packages and VIP perks, also drive up prices. It automatically squeezes out affordable options for average fans.

Thirdly, CBS News' Jeff Wagner said the timing of the purchase also plays a big role. Early birds often face steeper prices, however, the last Super Bowl in Las Vegas was an exception, as ticket prices kept soaring since the venue was a prime destination.