Ulysses Bentley IV NIL Deal

Ulysses Bentley IV is a former collegiate football running back. He played for the University of Mississippi from 2022 to 2024, after spending three seasons at Southern Methodist University (SMU) from 2019 to 2021. Bentley is a native of Houston, Texas, and attended C.E. King High School in Harris County, Texas. During his time with the SMU Mustangs, Bentley appeared in 25 games, recording 1,559 rushing yards and 15 touchdowns on 273 carries. In 2020, he was named the AAC Co-Rookie of the Year. He also earned first-team All-AAC honors and was selected as an FWAA Freshman All-American.

In 2021, he made the second-team All-ACC. Bentley transferred to Ole Miss in 2022 and played through the 2024 season. In 32 games with the Rebels, he had 195 carries for 1,032 yards and 13 touchdowns. Throughout his collegiate career, Bentley played in 57 games. He rushed for a total of 2,591 yards and achieved 28 touchdowns on 468 carries, averaging 5.5 per carry, as mentioned on via Ole Miss Rebels' official website. On January 7, 2025, Bentley declared for the 2025 NFL Draft through his Instagram account (@doo._). His NexGen Stats score of 54 ranked 31st overall among the running backs. (via NFL's official website)

Ulysses Bentley's NIL deals

As of April 2025, Ulysses Bentley has signed one NIL deal. He joined the Grove Collective in January 2024. It's the official NIL collective for Ole Miss athletes. Bentley is active on social media, having accounts on X (formerly Twitter), TikTok, and Instagram (via On3)

Additionally, he has partnered with Athlete's Thread to launch a line of officially licensed merchandise. This collection includes t-shirts, hoodies, hats, and more, all featuring his name and number. (via Athlete's Thread website)

Ulysses Bentley's NIL tracker

According to On3's official website, the following table is an account of the NIL deals that Ulysses Bentley has signed in his career as of April 2025:

Date	NIL deal
1/08/24	The Grove Collective